Fast Moving Consumer Goods (FMCG) sector is the 4th largest sector in the Indian economy. Growing awareness, easier access and changing lifestyles have been the key growth drivers for the sector. The urban segment (accounts for a revenue share of around 40 per cent) is the largest contributor to the overall revenue generated by the FMCG sector in India. However, in the last few years, the FMCG market has grown at a faster pace in rural India compared with urban India. Semi-urban and rural segments are growing at a rapid pace and FMCG products account for 50 per cent of total rural spending.
FMCG products are sold quickly and relatively low cost that's why Skaizen Group is pleased to offer a new range of products, specially developed for quality customers in FMCG division. Skaizen has also launched food items like pasta, macaroni, siwai, poha etc. with the name of Eatley. Skaizen always aim to provide good quality products in competitive pricing.
Starting with Food Items, Spices, Home Care products, Skin Care products, Incense sticks and many others soon will be populated with another 80 products which are in the pipeline and are being discussed to distributors and will be launched in another six-to-eight month.